At DEIENAMI, we specialize in crafting high-performance, custom-built software solutions that go far beyond standard ecommerce templates. One of our recent engagements involved the design and development of a single-tenant multivendor ecommerce platform — purpose-built to manage everything from personalized product sales to backend manufacturing and logistics.
This project showcases our ability to deliver end-to-end digital transformation — not just building a website, but engineering a business-ready platform.
Business Objective
Our client needed more than an online store. They envisioned a platform where:
- Vendors could manage custom product catalogs
- Customers could personalize products like T-shirts and gifts
- Orders would route directly to the manufacturing unit
- Logistics, printing, and production were automated and trackable
They also required full data ownership, flexibility for future scaling, and integration into their physical manufacturing pipeline — making off-the-shelf SaaS platforms insufficient.
What We Delivered
We developed a custom single-tenant ecommerce ecosystem that includes:
- Multivendor Support: Onboarding and management for multiple sellers with separate dashboards.
- Real-Time Customization: Live product preview tools for end users to personalize merchandise.
- Admin Control Panel: Advanced controls for managing products, vendors, discounts, analytics, and payments.
- Process Automation: Order data flows directly into the backend manufacturing system, reducing delays and manual errors.
- Bulk Ordering: Support for institutional and large-volume customers.
- Secure Payment Integration: Multiple payment gateways integrated for seamless checkout.
Technology Stack
- Backend: Golang — chosen for its speed, concurrency handling, and future-proof scalability.
- Frontend: Vue.js — offering a responsive and intuitive user interface.
- Database: PostgreSQL — robust and reliable for relational data handling.
- Cloud Infrastructure: AWS EC2, Amazon S3 for storage, and CloudFront for CDN and secure delivery.
This architecture ensures the platform remains scalable, secure, and optimized for both performance and cost-efficiency.
Beyond Ecommerce: A Manufacturing-Aware Platform
What sets this platform apart is that it’s not just an ecommerce site. It’s an end-to-end product fulfillment system:
- Every order triggers a backend printing workflow, mapping designs and specifications directly to production queues.
- Manufacturing status updates flow back into the user’s order tracking panel.
- Built-in analytics help optimize inventory, production speed, and turnaround times.
Outcome
- Reduced manual processing by over 70%
- Shortened order-to-delivery cycle through automated routing
- Improved vendor onboarding & sales operations
- Scalable architecture ready for multi-country rollout and white-label expansion
Why DEIENAMI?
This project reflects our product engineering depth and ability to digitally transform business models. From consultation and architecture design to development, deployment, and long-term support, our team works as an extended partner — not just a vendor.
We continue to provide post-launch updates, cloud infrastructure support, and ongoing enhancements as the client scales their business.
Looking to Build a Custom Ecommerce Platform?
Whether you’re a manufacturer looking to digitize your sales pipeline, or a business planning to launch a personalized product store — DEIENAMI can help build a scalable, integrated solution tailored to your exact needs.